Selected as ITV’s technology partner, Viveri delivers the performance and reliability needed to manage large-scale competition activity, giving ITV’s Interactive Team the tools to run multiple live campaigns efficiently across its daytime schedule.
Supporting Nation Broadcasting since 2022, Viveri provides SMS-based competitions and custom game mechanics, combining technical delivery with compliance expertise to help stations run successful campaigns and maintain strong audience participation.
Supporting Bauer Media Group’s Win Happy platform, Viveri provides a scalable competition solution designed for high-volume traffic—combining gamification and monetisation expertise to create effective consumer experiences.
Over the past decade, we’ve processed millions of pounds across multiple appeals, maintaining full compliance with PCI DSS, GDPR, and Strong Customer Authentication. Our tailored IVR maximises Gift Aid opt-ins—well above industry averages—and DEC campaigns consistently achieve higher average donations than comparable appeals.
Spoke has supported ITV and UNICEF’s flagship charity event with an automated donation telephony service, allowing viewers to donate any amount securely by phone while maximising contributions through high gift-aid opt-in rates. Voiced by Dermot O’Leary and built to PCI DSS standards, the service delivers a simple, trusted donation experience. Spoke’s scalable platform also enabled the Appreciation Station feature, letting callers donate while speaking with celebrities live. Since launch, telephone donations have increased year on year, with strong gift-aid performance driving additional funds for UNICEF.
We have been working with Digame / BBC on Eurovision for over 10 years and have successfully processed millions of votes during this time. We were a key partner, managing both the final and semi-final votes, in one of the biggest voting territories of the 40+ countries involved in Eurovision.
"In an effort to ensure customers can order anytime, anyplace, from anywhere, Hearst wanted to extend their phone offering and offer their readers the ability to utilise 24/7 automated phone ordering out of the normal call centre opening hours. Hearst worked with Spoke to successfully launch a live 24/7 payments line. Implementing the 24/7 line has now safeguarded Hearst against any adverse weather conditions which impact the call centre and provide an overflow service at peak times, all whilst giving customers another easy option to place their subscription from the comfort of their ownhome. We have been delighted with the service that Spoke has provided and wouldn’t hesitate torecommend them as a service partner.”
Seema Kumari | Senior Marketing & CRM Director Consumer Revenues and Marketing Digital Marketing and CRM, Hearst UK
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"We were delighted with the work Spoke Interactive delivered in managing the various charity donation channels for our Help the Animals project. Spoke implemented the mechanics for viewers to donate by call, online or mobile, resulting in a huge response from our wide audience profile."
Simon O’Brien | Channel 5
"The professionalism, experience and know-how of Spoke for large-scale televoting has contributed to the success of many Eurovision events over the years.
Spoke offers first rate services, is technically capable of meeting the necessary extensive technical requirements and easily meets deadlines. Spoke offers digame the technical integration for the IVR and voice short code traffic and manages to handle the IVR and voice short code volumes in a timely manner.
Spoke is a long-term partner of digame and we highly recommend the cooperation with Spoke Interactive Ltd."
Thomas Niedermeyer | Managing Director, Digame GmbH (production management for Eurovision)
"On behalf of Soccer Aid for UNICEF, thank you to the team at Spoke who have worked with us since 2020, to deliver our IVR donation platform. In 2022, we raised an incredible £15,673,728 – the most in Soccer Aid history! All the money raised will help UNICEF’s work around the world, so that children everywhere can have the best possible start in life.
We have found the team at Spoke to be both knowledgeable and reliable, with no task too big. In 2022, we introduced a complex activation enabling celebrities to thank telephone donors via our ‘Appreciation Station’. This activation required building systems from scratch and integrating with two external partners. The Appreciation Station was hugely successful in enabling us to uplift telephone donations, which is in part thanks to the team at Spoke working to find robust solutions."
Sarah Wren | Head of Soccer Aid for Unicef
"Spoke are a valued partner of Reach, having provided services to us since 2009. Their attention to detail is second-to-none and I have always been impressed by the in-depth reporting and analysis they provide for our interactive services. Not only is the team proactive in their approach to sourcing new revenue-generating opportunities, they also provide us with excellent customer service."
Karen Brodie | Partnerships Director, Reach Solutions
“Nation Broadcasting has worked with Spoke since 2022.Spoke provide interactive games via premium rate SMS to our group radio stations and have provided several mechanics which enable us to generate revenues from this activity. We are currently running a ‘Safecracker’ game, in which listeners are invited to guess a 4 digit number via SMS. If their entry is chosen (at random by Spoke on a daily basis), they are invited to air to provide their 4 digit guess as to the correct code. In July this year Spoke operated a ‘Reverse Auction’ game on our behalf – and provided a brand new MINI car to the winner. Spoke were responsible for providing all of the technical infrastructure and development of the game – and they also provided a daily update as to the progress of the auction, which was used by our presenters to keep up momentum and engagement for our listeners. Spoke has always provide excellent advice regarding game compliance for the UK regulatory environment, timely service development and delivery and valuable ongoing account management for our services. We are very happy to work with them and continue our collaboration into the future.”
Martin Mumford | Managing Director, Nation Broadcasting
